Self-discipline Sharpens the Sword of Wisdom
Tracking back the history of our nation, Henan which is regarded as the cradle of Chinese civilization has written a bright page in the history. Upon the fall of Northern Sung dynasty, Henan has been much disrupted by frequent warfare and superseded ruling. As time flew by, the old capital paled although its eminent strategic realm remained. In particular in the past two decades when economic globalization and a storm of innovation swept across the world, in tandem with the strong economic momentum in China’s offshore regions, Henan, a province which bears the legacy of five thousand years of Huanghe culture and home to one thirteenth of the total population, developed in a slower pace. The undersupply of per capita resources and conservatism which impeded the economy had given rise to lower quality of human resources, weakened credit system of the market as well as a general misleading perception. Being despised by the nation and underrated in the history, Henan people whom used to be a joke after meal were even sneered. Their significant cultural deposits were brushed aside, national contributions were forgotten, historical greatness were got over easily, and even personal qualities were devalued etc.. Nonetheless, it is believed that rich cultural deposits will eventually turn out fruitful harvests as illustrated by the laws of social development. With endurance, elegance, tolerance, perseverance and indomitability, Henan people refuse to be the forsaken in the mists of time. We do not aim at ground breaking achievements, yet we are far from satisfied with mediocrity. We strike our chords in the epoch with firm hands and defend our dignity by establishing landmarks. As a result, when the brand “Henan Construction” (河南建業) sets foot in this ancient land at the end of last century, we saw a growing team with passionate advocates on a mission to restore Henan’s glory. Bearing this in mind and with a strong stance on ‘‘not boasting about excellence but aspiring to be second to none’’, they scale new heights by living up to the philosophy of “perseverance for excellence”.
In truth, running a corporation can be difficult, even more so if one wants to survive the bleak operating environment, and all the more so when one wants to stand out. Yet with a macro perspective and long-standing vision, neither the present nor short-lived goals concern us. With strong self-discipline CCRE staffs grow in wisdom and look beyond the present with modesty. In turn, ten years of aspirations bear fruit. With modesty we achieve greatness. With perseverance we establish a prominent track record. With 200 buildings in place, together with 3,000 heroic students and the support of 3 million football fans, their majestic presence gives new hope to Henan people.
Prosperity in Henan is only possible with a prospering corporation. CCRE belongs not only to our staffs, but to Henan people as a whole.